Maven Social

Project Proposal

The Objective

We’re going to work together to create an online presence for Maven Social where:

  • you can show off your distinct locations under your unified brand.
  • guests can purchase gift cards, sign up for membership programs and loyalty programs, and inquire about the mobile Maven bar.
  • prospective staff can submit applications and contact your various locations with questions.

YOUR NEW SITES

Key Components

Based on our conversation, we’ve identified key components that will benefit you the most. You’re welcome to decline any of these components if you don’t wish to include them

We believe each of these components will benefit the sites we talked about on the phone: Alice, Barnato, Berry & Rye, Laka Lono, Maven Social, Via Farina, & Wicked Rabbit.

HOMEPAGES

Your sites will each have a simple-to-navigate homepage that will highlight each brand while connecting guests with the information they need.

GIFT CARDS, LOYALTY PROGRAMS, AND MEMBERSHIP CLUBS

We’ll feature your unified gift card program, loyalty program, and for the brands that have a membership program, we’ll add call-to-action sections encouraging guests to sign up.

EMAIL CAPTURE

Let’s use your sites to grow your email list, allowing you to promote special events, grow your membership programs, and engage with your guests as regularly as you like. We’ll include an unobtrusive pop-up that will get noticed without feeling pushy.

SOCIAL MEDIA

The more followers you can get on social, the more you can stay front of mind with your guests. We’ll add prevalent social icons and integrate your Instagram feeds to encourage people to follow your social pages.

LOCATION AND CONTACT INFO

Let’s make sure people can find you and get in touch if they need to. Each site will feature an interactive Google map that will help guests find their way to an evening of great cocktails and conversations. We’ll also include contact information and a contact form so your guests can connect with you.

UNIFIED BRAND

We want everyone to know about the Maven Social brand. That’s why we’re going to prominently display linked logos of every location in the footer of every site and keep the designs similar so people recognize each location is part of the same family. 

OUR PROCESS

Step 1 | Design Interview

We’re going to get to the bottom of who you are and what you’re about. Once we have a solid grasp of your company’s identity, we’ll be set up for success to create a design that portrays your unique value and resonates with the people you want to attract.

Step 2 | Design Presentation

We will share our initial design concept with you and tweak it until approved. We’ll work with you to incorporate your brand into the design. We usually do this by showing you a quick mock-up of your homepage.

Step 3 | Website Construction

Now that we have the design locked in, we’ll build your site. Once you send us your photos and specific language to make your “voice” loud and clear, we’ll begin construction.

From start to finish, it usually takes between 2-7 weeks to get a new site live. The timing largely depends on how quicly you provide the copy writing and graphic content.

STEP 4 | TWEAKS AND ADJUSTMENTS

Once the first draft is complete, we’ll present the site to you and highlight the various components. Our pricing includes two rounds of revisions based on your feedback.

STEP 5 | LAUNCH

We’ll do a full site audit to ensure links are correct, forms go to the proper emails, and nothing is out of place. We fully optimize all content to ensure the site loads as fast as possible. Keep in mind, not all hosting is created equally. If you use budget hosting, your site speed will reflect that.

We’ll launch early in the week to give us the chance to get any issues ironed out before the weekend crowd comes knocking on your door.

You can sleep easy knowing we’ll be on-call over your launch week to ensure everything goes according to plan and will provide support for 30 days following launch. For extended support, see our site maintenance plan. 

YOUR INVESTMENT

The Cost

We believe good website design, site maintenance, and design retainer services are an investment that will increase your bottom line over time. Depending on your business, they often pay for themselves many times over in the first year alone. 

Below you can see the different services we can offer for your project. Each service is à la carte, allowing you to select only the services you value. The cost of each service is based on our understanding of your unique needs and the anticipated work required to meet them.

This is paid according to the timeline set in our Terms & Conditions. Paying promptly allows us to get straight to work so you can get the boost you’re looking for without delay.

*billed annually

A Note about Barnato

Because Barnato is already built and you just need a few tweaks, we’re not going to charge anything extra for that. Keep in mind, Barnato is using an unfamiliar theme and from my digging, it looks like it might also have some custom code.

Because of this, it’s hard for us to guarantee results or a timeline which is why we’re not going to charge for it.

A Note about GoDaddy

We mentioned above that not all hosting is created equally. Because GoDaddy is primarily in the business of domain registration, they treat hosting as an afterthought. They also charge extra for things other providers give you for free. To give you an idea of how poor hosting impacts performance, check out a performance comparison of one of our site designs to Barnato. Scroll down to the film strip section and you’ll see in this test Barnato took 10 times longer to fully load.

Since you want your sites to feature looping videos and high-resolution images, we recommend migrating to a better hosting provider. We can provide you with high-speed hosting through our site maintenance plan otherwise, we strongly recommend WPX hosting because of their speed, price, and 30-second chat support.

Stone Digital summarizes some of the issues with GoDaddy in this short article, or you can read this more thorough review by Online Media Masters.

NEXT STEPS & FAQ

Next Steps

  1. Sign the proposal (expires May 17th)
  2. We’ll schedule the first couple of meetings
  3. We’ll be in touch with your final invoice and billing details

Proposal Expires In

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Frequently Asked Questions

Who is Skout Media?

We're an eclectic, knowledgeable team with an extensive range of passions. Each member is an expert in their field, and we’ve assembled them to do what they love: sharing their passion and knowledge with the world.

In addition to running our own niche sites, we provide web design services as well as site maintenance and retainer services.

How Do You Help Clients?

Investing in a website should increase your bottom line over time. To ensure we don't waste your money, we ask ourselves two big questions:

1. Can we help you with your goals? If not, we tell you right away and decline to build the site. We don't believe in getting paid to do a job if we don't believe we can deliver the results you're looking for.

2. What's the low-hanging fruit? We believe in taking advantage of the easy wins early to ensure your website pays for itself as quickly as possible.

Does Website Design include ongoing Site Maintenance?

Our website design services include 30 days of support after launch. If you're interested in ongoing support after that time, check out our site maintenance and retainer plans.

What are the benefits of the site maintenance plan?

With our site maintenance plan, you get ultra-fast hosting at a great price and peace of mind knowing the people who built your site are keeping it running smoothly.

You also get to take advantage of our premium theme license, which provides regular updates to keep your site running smoothly. If you choose to maintain your site independently, we strongly recommend purchasing your own license to continue receiving these updates. Under the terms of our license, we can only provide updates to sites we manage.

What are the benefits of the design retainer plan?

The design retainer plan includes 2 hours of design updates to your site each month (a $190 value). At $99/month, this plan more than pays for itself.

You also get priority over all our other non-retainer clients. This means when you need changes or updates, you'll get them within 1-2 weeks instead of being put on the waiting list.

Finally, to sweeten the deal, we want to thank you with a 10% discount on all design needs that go beyond the included two hours and 5% off future site design projects.

TERMS & CONDITIONS

Details of the work

You, Maven Social, are hiring us, Skout Media, LLC, to design and develop websites for the estimated total price outlined above.

You certify that you have the power and ability to enter into this contract on behalf of your company or organization. You agree to provide us with everything that we need to complete the project, including text, images, fonts, and other information as and when we need it and in the format that we ask for. You agree to review our work, provide feedback, and sign-off approval promptly and are bound by any deadlines that we set together. You also agree to keep to the payment schedule set out in this proposal.

We have the experience and ability to perform the services you need, and we will carry them out in a professional and timely manner. We will endeavor to meet all the deadlines set but are not responsible for a missed launch date or deadlines if you have been late in supplying materials or have not approved our work on time at any stage. We will also maintain the confidentiality of any information that you give us.

We will create designs for the look, layout, and functionality of your website. This contract includes one main design and two opportunities for you to make revisions to the final design. If you are not happy with the design at that point, we will provide you with an additional quote for the extra design work needed. If you wish to cancel our agreement, you may do so, and we will retain the payments for the work completed to date.

Design Testing

We will test our designs in current versions of all major browsers, including those made by Apple, Microsoft, and Google.

We will not test these templates in old or abandoned browsers, for example, Microsoft Internet Explorer for Windows or Mac, previous versions of Apple's Safari, Mozilla Firefox, or Chrome unless otherwise agreed upon.

Text content

We are not responsible for writing or inputting any text copy. We will be happy to help, but significant work on our part will result in a charge above and beyond the original price. This will not be done without your approval of an additional quote provided in advance.

Photographs

If needed, you will supply us with photographs either in digital or printed format. If you choose to buy stock photographs, that price will be added to the initial quote. Stock photography will not be purchased without your written approval. You are also encouraged to check sites like Unsplash.com for royalty-free stock images.

Changes and revisions

The estimate/quotation prices in this proposal are based on the time we estimate we will need to accomplish everything you have told us you want to achieve. If you want to change your mind, add extra pages, or even add new functionality, that won't be a problem. At that time, you will be provided with an additional quote for the extra work. For anything outside the scope of this original agreement, we may charge an additional 30% scope fee to our normal hourly rate.

Technical support

The quote provided includes the installation of your site on your server. Updates to and management of that server, plus any support issues or integrations like Google Analytics, will be up to you unless you choose to purchase our managed hosting service.

We do not offer or include technical support for website hosting, email, or other services relating to website hosting unless you choose to purchase our site maintenance plan.

Legal

We are not liable to you or any third party for damages, including lost profits, lost savings, or other incidental, consequential or special damages arising out of the operation of or inability to operate this website and any other web pages—even if you have advised me of the possibilities of such damages.

If any provision of this agreement shall be unlawful, void, or for any reason is unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions.

Copyrights

You guarantee that you either own any elements of text, graphics, photos, designs, trademarks, or other artwork that you provide for inclusion in the website or that you have permission to use them.

When we receive your final payment, copyright is automatically assigned as follows:

You own the visual elements that we create for you for this project, and you should store them carefully as we are not required to keep them or provide any native source files that we used in making them.

You also own text content, photographs, and other data you provided unless someone else owns them. We own the HTML markup, CSS, and other code, and we license it to you for use on only this project.

We own our premium theme license and cannot share it with you unless you purchase our site maintenance plan. This means if you wish to continue receiving theme updates, you will need to purchase your own license. 

We also reserve the right to display a link in the footer, link to your completed project as part of our portfolio, and write about the project on/in websites, magazines, and books.

Payments

Our payment schedule will be as follows but may be revised based on further conversations between us.

  • 50% of the total fee upon approval of the proposal (deposit)
  • 100% of the total fee on completion of the project (balance)

We accept payments via check or PayPal.

Contract Transfer

You cannot transfer this contract to anyone else without our permission. This contract stays in place and need not be renewed. If for some reason, one part of this contract becomes invalid or unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions, and the remaining parts of it remain in place.

Details of the work

You, Maven Social, are hiring us, Skout Media, LLC, to design and develop websites for the estimated total price outlined above.

You certify that you have the power and ability to enter into this contract on behalf of your company or organization. You agree to provide us with everything that we need to complete the project, including text, images, fonts, and other information as and when we need it and in the format that we ask for. You agree to review our work, provide feedback, and sign-off approval promptly and are bound by any deadlines that we set together. You also agree to keep to the payment schedule set out in this proposal.

We have the experience and ability to perform the services you need, and we will carry them out in a professional and timely manner. We will endeavor to meet all the deadlines set but are not responsible for a missed launch date or deadlines if you have been late in supplying materials or have not approved our work on time at any stage. We will also maintain the confidentiality of any information that you give us.

We will create designs for the look, layout, and functionality of your website. This contract includes one main design and two opportunities for you to make revisions to the final design. If you are not happy with the design at that point, we will provide you with an additional quote for the extra design work needed. If you wish to cancel our agreement, you may do so, and we will retain the payments for the work completed to date.

Design testing

We will test our designs in current versions of all major browsers, including those made by Apple, Microsoft, and Google.

We will not test these templates in old or abandoned browsers, for example, Microsoft Internet Explorer for Windows or Mac, previous versions of Apple's Safari, Mozilla Firefox, or Chrome unless otherwise agreed upon.

Text content

We are not responsible for writing or inputting any text copy. We will be happy to help, but significant work on our part will result in a charge above and beyond the original price. This will not be done without your approval of an additional quote provided in advance.

Photographs

If needed, you will supply us with photographs either in digital or printed format. If you choose to buy stock photographs, that price will be added to the initial quote. Stock photography will not be purchased without your written approval. You are also encouraged to check sites like Unsplash.com for royalty-free stock images.

Changes and revisions

The estimate/quotation prices in this proposal are based on the time we estimate we will need to accomplish everything you have told us you want to achieve. If you want to change your mind, add extra pages, or even add new functionality, that won't be a problem. At that time, you will be provided with an additional quote for the extra work. For anything outside the scope of this original agreement, we may charge an additional 30% scope fee to our normal hourly rate.

Technical support

The quote provided includes the installation of your site on your server. Updates to and management of that server, plus any support issues or integrations like Google Analytics, will be up to you unless you choose to purchase our managed hosting service.

We do not offer or include technical support for website hosting, email, or other services relating to website hosting unless you choose to purchase our site maintenance plan.

Legal

We am not liable to you or any third party for damages, including lost profits, lost savings, or other incidental, consequential or special damages arising out of the operation of or inability to operate this website and any other web pages—even if you have advised me of the possibilities of such damages.

If any provision of this agreement shall be unlawful, void, or for any reason is unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions.

Copyrights

You guarantee that you either own any elements of text, graphics, photos, designs, trademarks, or other artwork that you provide for inclusion in the website or that you have permission to use them.

When we receive your final payment, copyright is automatically assigned as follows:

You own the visual elements that we create for you for this project, and you should store them carefully as we are not required to keep them or provide any native source files that we used in making them.

You also own text content, photographs, and other data you provided unless someone else owns them. We own the HTML markup, CSS, and other code, and we license it to you for use on only this project.

We own our premium theme license and cannot share it with you unless you purchase our site maintenance plan. This means if you wish to continue receiving theme updates, you will need to purchase your own license. 

We also reserve the right to display a link in the footer, link to your completed project as part of our portfolio, and write about the project on/in websites, magazines, and books.

Payments

Our payment schedule will be as follows but may be revised based on further conversations between us.

  • 50% of the total fee upon approval of the proposal (deposit)
  • 100% of the total fee on completion of the project (balance)

We accept payments via check or PayPal.

Contract Transfer

You cannot transfer this contract to anyone else without our permission. This contract stays in place and need not be renewed. If for some reason, one part of this contract becomes invalid or unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions, and the remaining parts of it remain in place.